Bing saw its U.S. search engine market share on the rise.
comScore qSearch released July 2012 U.S. search engine rankings, and although Google still leads the market, the good news for Bing is that it grew for the second straight month. And, if in July 2011 Bing was at 14.4 percent, last month Bing recorded 15.7 percent market share, up 0.1 percentage points compared to June. This may not seem much, but if things continue upwards, chances are that by next year Bing’s search market share will be significantly higher. The question remains: can Bing take over Google, or it will grab market share from other search engines like Yahoo!; ASK and AOL?
| comScore Explicit Core Search Share Report* July 2012 vs. June 2012 Total U.S. – Home & Work Locations Source: comScore qSearch |
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| Core Search Entity | Explicit Core Search Share (%) | ||
| Jun-12 | Jul-12 | Point Change | |
| Total Explicit Core Search | 100.0% | 100.0% | N/A |
| Google Sites | 66.8% | 66.8% | 0.0 |
| Microsoft Sites | 15.6% | 15.7% | 0.1 |
| Yahoo! Sites | 13.0% | 13.0% | 0.0 |
| Ask Network | 3.0% | 3.1% | 0.1 |
| AOL, Inc. | 1.5% | 1.5% | 0.0 |
*“Explicit Core Search” excludes contextually driven searches that do not
reflect specific user intent to interact with the search results.
See full stats and aditional info at comScore.
Post from: eWritings - Online Public Relations
Bing Getting a Bit Stronger in Search